Privacy Statement

The JuicyChain Foundation (hereafter “JuicyChain”, “we”, “us”, “our”) operates the website which can be accessed under the domain “” (hereafter referred to as the “website”). In the following we inform you about the collection of personal data when you use this website. Personal data is all data which can be related to you personally, e.g. name, address, e-mail addresses, user behavior.

Your data will be collected, processed, and used in accordance with data protection law, in particular the EU General Data Protection Regulation (GDPR), as described in more detail below:

JuicyChain is a blockchain-based traceability platform, designed to support improved transparency, accelerate the uptake of sustainable juice volumes and support customer and consumer-facing communication on sustainable juice. Pursuing the goals of the JuicyChain Foundation may require the processing of personal data. That goes for personal data pertaining to ‘you’ as our (potential) member and partner (supplier, agent, or advisor).

This Privacy Policy describes the personal data that The JuicyChain Foundation collects from or about you, and how we use and to whom we disclose that personal data.

What personal data do we process?

(1) If you use the website purely for information purposes, i.e. if you do not log on to, register, or provide us with any other information to use the website, we do not collect any personal data, apart from data which your browser sends to enable you to visit the website. This is:

  • IP Address
  • Date and time of the request
  • Time zone difference to Greenwich Mean Time (GMT)
  • Content of the request (specific page)
  • Access status/HTTP status code
  • Data volume transmitted
  • Website from which the request comes
  • Browser
  • Operating system and its interface
  • Language and version of the browser software.

(2) If you register on the website for receiving information or to become a member of JuicyChain, we process – in addition to the data set out above under (1) the following personal data:

  • First and Last Name
  • Email Address

What do we do with your personal data?

We process personal data for the following purposes:

  • the entering of Access Terms and Conditions agreement in respect of the JuicyChain platform;
  • to be able to contact you via applicable media;
  • to analyze, maintain, secure, and optimize our website.

As a principle, we do not disclose personal data to third parties. The JuicyChain Foundation will take all reasonable precautions to keep your personal information secure, appropriate to our organization and the amount of personal data that we maintain.

In the course of processing personal data via the website we use subcontractors. With those subcontractors we conclude Data Processing Agreements in accordance with the requirements of Art. 28 GDPR.

The subcontractor who is used to host the website is: TheNewFork, Science Park 608 Unit A3, 1098 XH Amsterdam, NL.

How long do we keep personal data and how is it protected?

We will retain your personal data as long as you are a member of The JuicyChain Foundation. As a potential member or partner, we will retain your personal data no longer than necessary. Browser information will be deleted after the end of your website visit.

We take technical and organizational measures in accordance with the requirements of Art. 32 GDPR to protect the user's personal data. All of our employees who are involved in the processing of personal data are under obligation to maintain data secrecy. The user’s personal data will be encrypted by HTTPS when it is transmitted to the website.

Legal Basis

The legal basis for the collection and processing of data is provided by Art. 6 Para. 1 Letters a) b) and f), 7 GDPR.

Your rights as data subject

You can exercise your rights with respect to your personal data, such as the right of access, rectification, correction, erasure, limitation of processing, objection, and data portability. We may need to request specific information from you to help us confirm your identity and ensure your right to access your personal data (or to exercise any of your other rights). This is a security measure to ensure that personal data is not disclosed to any person who has no right to receive it.

We may also contact you to ask you for further information in relation to your request.

Service provider / Responsible body / Contact details / Objection / Revocation of consent

The service provider and responsible body in accordance with Art. 4 No. 7 GDPR is:

The JuicyChain Foundation
Fascinatio Boulevard 270, 3065WB ROTTERDAM
The Netherlands

All requests for information, corrections and deletions, objections or revocations of consent, the assertion of the right to limit the processing or the right to data portability, as well as comments or questions by the user relating to data protection are to be sent to this address.

Data protection supervisory authority and right to complain

The data protection supervisory authority responsible for us (according to the so called One-Stop-Shop principle), to which any complaint about a breach of data protection law can be sent, is:

Autoriteit Persoonsgegevens
Postbus 93374
The Netherlands

Or by completing the form digitally: here

Data protection contact person

Our Data Protection Contact Person can be reached at or at our postal address with the addition " Data Protection Contact Person".

Rotterdam July 2022.